Sustainable Business Leadership in 2030 Scenarios
This report explores the future of sustainable business leadership. It seeks to understand what a plausible future of sustainable business leadership will look like in 2030, including what factors will influence it.
Making sustainability a core business strategy is now commonly regarded as best practice. Indeed, there is robust evidence to suggest that companies that embrace a sustainability agenda or strategy are more likely to thrive in the long term. From increased long term returns for shareholders, lower risk, and greater connection with incoming generations of consumers, it is clear that adopting a sustainable business strategy generates value.
But who will lead the agenda on sustainable business? Who are the players that might drive it? What systems and pressures will influence their actions? With our latest report exploring scenarios of sustainable business leadership in 2030, we want to showcase different opportunities and risks that lie ahead for leaders. We aim to provide a projection of the upcoming decade’s ESG and sustainability narrative in an organisational context and prepare for future leadership challenges.
The Report
Sustainable Business Leadership in 2030 Scenario Report
This report explores the future of sustainable business leadership. It seeks to understand what the future of sustainable business leadership might look like in 2030, including what factors will influence it.
The scenarios discussed in this report have been designed to stretch the thinking of leaders, enabling them to contemplate events they may consider less plausible.
Interview with Andrew Kassoy
CEO and Co-Founder of B Lab
We sat down virtually with Andrew Kassoy of B Lab – the nonprofit behind the B Corp movement - to get his scenario of sustainable business leadership in 2030 and his vision of what it takes to get there.
This interview was conducted as part of our interview series with leaders whose input led to the development of the four scenarios.
Four Scenarios
